When famous celebs avoid their exes
Wednesday, February 28th, 2007Dear readers, do you ever wonder why celebrities like Tom Cruise and Nicole Kidman wouldn’t have any chance to bump into each other’s nose in a big gathering such as the Oscars?
You bet, their love for each other might have vanished and just like ordinary people they don’t want to see their exes’ faces but unlike us, average humans, they don’t have to hide nor cower their heads upon encountering their former lovers unexpectedly. Just because their pockets are so deep that they can afford to hire a publicist to manage and take care of their “great escape.” And like their day job, everything is and has to be orchestrated. That’s according to one publicist who talked recently to New York Times.
Before a high-profile event, Mr. Torossian of 5W contacts other publicists and event planners to find out if or when one of his clients’ exes will be there. Because he is not always willing to take other publicists at their word, he will also call “friendly reporters” along the red carpet to confirm which famous faces have already arrived, he said. He reads the daily Associated Press schedule of newsworthy events, and tip sheets, too, “just to make sure we don’t get ambushed.”
These protective services extend beyond public appearances and red carpet functions. If the exes are in the middle of a media frenzy, “We’ll call the gym or the grocery store beforehand so if somebody’s ex is there, my client won’t walk in,” Mr. Torossian said.
It is the celebrity equivalent of telephoning a friend before a party and blurting out: “Is he going? Because if he’s going, I’m not going.”
The last thing these celebrities want is the so-called “third-wheel picture.” Howard Bragman, the founder of Fifteen Minutes PR in Los Angeles, explained, “That is the photo where one ex is seen with a ‘fabulous new partner’ and the other–a client–is seen standing forlornly alone.”
It is just logical that the ex-lovers wouldn’t want to be in the same frame. Not only it is embarrassing it is also a nasty turn of events. Imagine the revenge!
So don’t be surprised if Brad Pitt, Angelina Jolie, and Jennifer Aniston don’t show up on the same event. It is just an adult, moneyed, version of a funny teenage game of avoiding the former flame with the the help of a publicist.






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